With many fast-food chains looking to attract healthier diners, Burger King’s plan to serve hot dogs at the Home of the Whopper might sound crazy. But food service industry experts say it’s so crazy it just might work, with hot dogs potentially distinguishing the company’s menu and offering another value option. “In the competitive environment in which they’re working, I actually think it’s a positive thing,” said Warren Solochek, president of the food service practice at NPD Group, who said he was “surprised” by the company’s announcement.